In 1966, when West German entrepreneur Heinz Hankammer set out to fulfill his vision of optimizing normal tap water. He began production under a pear tree in the family’s garden, affectionately naming the company after his daughter, Brita.
More than 45 years later, BRITA is internationally renowned for its expertise in the field of drinking water optimisation. This family Company discovered a niche in the market and invented the water filter jug more than 40 years ago. This laid the cornerstone for its successful development, created a market, and expanded this consistently throughout the world.